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What If Everything You Thought About Book Marketing Was Backwards?

What If Everything You Thought About Book Marketing Was Backwards?

Published on: 08/13/2026

Discover why book marketing tactics fail without clarity first. Susan Friedmann explains the foundation every nonfiction author needs before social media, AI discoverability, or platform building.

book marketingmindset shift
Why Does My Book Feel Invisible Even Though I Know the Content Is Good?

Why Does My Book Feel Invisible Even Though I Know the Content Is Good?

Published on: 07/09/2026

Your book isn't selling because visibility is a system, not an accident. Discover the 6 mistakes keeping nonfiction authors invisible—and what to do instead.

book marketingauthor marketingmindset shiftthought leadership

Susan Friedmann

Author Marketing Mentor

Susan Friedmann, CSP, is a trailblazer in the world of nonfiction book and author marketing coaching and training. With over 30 years of experience, she’s on a mission to help you stand out from the crowd. Say goodbye to blending in — Susan injects life into your book marketing game.

Tap into Susan’s expertise with a complimentary 20-minute brainstorming session